The Netflix Original: Unnatural Selection explores many aspects of humanity's new found ability to edit the genome of any living organism. The documentary series explores the human side; seeking cures for genetic diseases and viruses, and then dives into our potential to manipulate Mother Nature, by eliminating rats or sterilizing deadly virus carrying mosquitos. In this main title sequence, we attempt to encapsulate the science, the art and subversive culture of this emerging technology.
The world of biotech itself was our main inspiration for the titles. We referenced everything from vintage 1960's educational films to nanotech and brain waves. Typography layout was borrowed from the ultra-efficient graphic language of pharmaceuticals and laboratory labeling. All living things are comprised of code. We use this code to texture and to define volume and shape. The color palette is hyper rich, bold and diverse with the vibrance of an electron microscope image.
Design & Production Studio:
Leeor Kaufman, Joe Egender
Lead Animator 2D/3D:
Antonio Cicarelli, John Priday
David Hwang, Anthony Serraino, Robin Harris
Main Titles Editor:
Radley Executive Producers:
Brandon Pleus, Christian Thompson, Brandon Hill
Gene Back, T. Griffin
Sound Mix and SFX:
Main title Director of Photography:
Production Coordinator: Evan Magee