In collaboration with “Qi’s Magic Design & Loushijie” we reinvented the identity of one of the principal official channels in China, Beijing TV. Inspired by key local decorative elements and color palettes, we illustrated the idea of global big data analysis using traditional stylistics resulting in at once minimalist but complex aesthetic.
Credits:
General Producer:
Golikov Andrew
Senior Project Manager:
Ivchenko Aleksander
Operational Director:
Goncarenko Alina
Creative Producer:
Davydov Denis
Art Directors:
Zharov Konstantin, Shkarina Anna
CG/VFX Supervisor:
Kosogov Andrew
Concept Artists:
Vozny Andrew, Druzhinina Aleksandra, Nikolaev Ilya
CG Generalists:
Yarkov Dmitriy, Shelyukhin Anton, Haikov Anton, Saprykina Elena, Sosna Nikolay, Obmoin Anton
UI Design:
Rozanov Artem
Compositing Artist: Samorodov Igor
3D-modelers:
Volokhov Oleg, Turkin Anton
Sound production for ID and Promo:
Saloid Aleksander
Hobbes created an animated icon set, OP/AL, because we wanted to build a tool for the design community that had the flexibility to fit thousands of different use cases. In order to provide this adaptability while also building in guidelines designed to preserve visual consistency, our team create...
"The Great Unwrapping Xmas" stunt on Nickelodeon EMEAA focused on a different promotional and programming theme each week such as family & togetherness. A cozy neon light driven design aesthetics supported the desired emotional effect on air.
Credits:
Art Director:
Ignaas Poel
Creative Di...
FX + X + SIMPSONS + MARATHON + HOLIDAYS + DISNEY + PLUS
D'oh! How to convey all that in a matter of ten seconds? We created three distinct concepts for this campaign. In a clever misdirect, we "wrapped" Simpsons characters in packages that look like classic Disney characters. In a riff on our ...