Hobbes created an animated icon set, OP/AL, because we wanted to build a tool for the design community that had the flexibility to fit thousands of different use cases. In order to provide this adaptability while also building in guidelines designed to preserve visual consistency, our team created a system that allows users to adjust the properties of the entire icon set and to download the collection once it has been suited to their needs. Rather than reanimating each individual icon, this system of templatization utilizes Lottie, and .json files in order to reframe the processes through which we deliver animation.
Credits:
Directed by:
Hobbes
Producer:
Nevin McRay
Design:
Dan Stack
Animation:
Dan Stack, Eddy Nieto
Development:
Lucas Vocos
Sound:
Chris Smith
"The Great Unwrapping Xmas" stunt on Nickelodeon EMEAA focused on a different promotional and programming theme each week such as family & togetherness. A cozy neon light driven design aesthetics supported the desired emotional effect on air.
Credits:
Art Director:
Ignaas Poel
Creative Di...
FX + X + SIMPSONS + MARATHON + HOLIDAYS + DISNEY + PLUS
D'oh! How to convey all that in a matter of ten seconds? We created three distinct concepts for this campaign. In a clever misdirect, we "wrapped" Simpsons characters in packages that look like classic Disney characters. In a riff on our ...
We teamed up with Blizzard to create a show package for the Overwatch league finals! The package was comprised a series of energetic spots that featured each of their finalist teams.
Our challenge was to create a visual brand identity that could highlight the journey of the e-sports players in a...
