"The Great Unwrapping Xmas" stunt on Nickelodeon EMEAA focused on a different promotional and programming theme each week such as family & togetherness. A cozy neon light driven design aesthetics supported the desired emotional effect on air.
Credits:
Art Director:
Ignaas Poel
Creative Director:
Arjen NoordemanSr.
Agency: Dyrdee GMBH Berlin
Managing Director: Sven Henrichs
Technical Director: Mesut Can
Creative Directors: Ole Keune / Ljubisa Djukic
Producer: Ninett Hartmann
Senior Motion Design:
Konrad Müller / Johann Volkmer
3D Artist: Antonin Moucha / Augusto Gabrys
2D Artist: Jade Wu
Client:
Viacom
Sound design agency: Hofkapelmeister
FX + X + SIMPSONS + MARATHON + HOLIDAYS + DISNEY + PLUS
D'oh! How to convey all that in a matter of ten seconds? We created three distinct concepts for this campaign. In a clever misdirect, we "wrapped" Simpsons characters in packages that look like classic Disney characters. In a riff on our ...
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