The Elastic team worked hand-in-hand with The Coalition to create the sequence which takes the player on a visceral CG odyssey through the interior of Kait's body. The piece serves two purposes. Firstly, it's the opening titles for the new game in the Gears of War series - Gears5, and secondly, it's a narrative device. The film depicts a dream that Kait, the game's main protagonist, is having. The game itself starts when she wakes from the nightmare.
The aim was to create something that was visually beautiful, but also unsettlingly unpleasant. The whole piece takes place in the human body. We start on a macro level, and gradually expand out to reveal recognizable parts of the body, all under attack from a voracious virus. We could really explore this beauty / horror juxtaposition. Roiling seas of bodily fluids - Clusters of glittering amber crystal.
Credits:
Client:
Microsoft
Agency:
The Coalition
Game Director:
Rod Fergusson
Cinematics Director:
Greg Mitchell
Art Director:
Aryan Hanbeck
Producer:
Laura Kippax
External Development Manager:
Carla Rylance
Brand Manager:
Nicole Fawcette
Franchise Narrative Lead:
Bonnie Jean Mah
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VFX & Post Production Studio:
Elastic
Creative Director:
Noah Harris
Art Director:
Nadia Tzuo
Designer:
James Levy
Storyboards:
Julian Bishop
Editors:
Doron Dor, Rachel Fowler, Andrew Young, Jessica Ledoux
CG Supervisor:
Kirk Shintani
CG Lead:
Andrew Romatz
2D VFX Artists:
Peter Sidoriak, Krystal Chinn, Greg VanZyl, James Gorman, Chris Russo
3D Artists:
Jordon Gonzales, Colton Smarz, Josh Dyer, Mike Dupree, Michael Cardenas, Mikey Rodgers, Daniel Jenson, Danka Chiang, Jun Kim, Miguel Salek, Weiyo Sha, Mason Dash, Michael Bettinardi, Chris Meek, Caleb Ollivant, Ariana Ziae-Mohseni, Aemilia Mariani Widoddo, Ian Ruhfass
Previz Artists: Chris Leone, Paulo De Almada, Chris Clyne
Online Editors:
Jim Pierce, James Buongiorno
Producer:
Ashlie Iacocca
Coordinator:
HJ Kim
Pitch Producer:
Sarah Gamazo
Executive Producer:
Luke Colson
Head of Production:
Kate Berry
Managing Director:
Jennifer Sofio Hall
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Color Studio:
a52 Color
Colorist:
Paul Yacono
Color Assistant:
Corey Martinez
Color Producer:
Jenny Bright
Executive Producer:
Thatcher Peterson
As Floyd sits trying to process the disappearance of his cult obsessed wife, a moth burrows his way into his ear, setting off a series of visions and the adventure of his life. Pushed over the edge and past his breaking point, he's compelled to run headlong into the unknown.
On foot and out in ...
Playing with graphic composition and scale, the highly stylized moments visualizes the life journey of Captain Marvel while re-introducing the superhero with cosmic superpower
Credits:
Client: Marvel
Post Production Design & Animation Studio:
Elastic
Creative Director:
Lisa Bolan
A...
The ultimate mashup between two fan favorites, OREOxGOT was concepted to be an homage to the original Game of Thrones main title. The primary creative focus was to establish an "Oreo World" which would stand on its own, and to develop a strong, unique, product inspired visual language. With that ...