Branding film for Gogoro's brand new smart scooter - VIVA.
In order to present the lightweight and various color of VIVA, we combine 3D, CEL, live-action and different art style to create a colorful world.

|. PERFECT FIT
At the beginning, the features and details of VIVA are brought to the audiences. We can see various accessories and a single-battery system. There's also a small battery ball propped up big blocks and went everywhere freely, representing the slogan "small but mighty" and "Light like air".

||. LIVE IT UP
As the door opened, VIVA's appearance was revealed. The product's color combinations were first presented to impress the audience, then the scooter changed into different art styles. Finally, the art form went wilder and a female rider joined in, unlimiting your imaginations!

|||.WRAP UP
We invited more than a dozen artists to create all kinds of VIVA logo, showing the brand's vitality and diversity.

Credits:

DIRECTED BY MIXCODE STUDIO

CLIENT：
GOGORO INC.

DIRECTOR：
Chiunyi Ko, TuBo Lee

PRODUCER：
Mibo Lin

IDEA：
Chiunyi Ko, TuBo Lee

STORYBOARD：
UU

ANIMATION
=PERFECT FIT=

3D ANIMATOR：
Chen An(LEAD)，TARO Huang

=LIVE IT UP=

STYLEFRAME：
Kyle Jhuang，EVAN CHIU，Tim Zeng

3D ANIMATOR：
Yi Sheng Jian

2D ANIMATOR：
Kyle Jhuang(LEAD)，Fibo Lin﹐Daniel Jiang

2D CEL：
Chewie，Chiayu Liu，Sopedou Fu

=WRAP UP=

Yu Hsu, Jack Chang, Hui Ying Kao, neon, Shortwave film, YinZen, Nulls Design, Weiting Zhou, Yochen, Lawa, Sopedou Fu, Tim Tseng, Chiayu Liu, Chewie, Evan Chiu

MUSIC & SOUND EFFECTS
HYPERLUNG / Pongo